About Sam

Hey there! I'm Sam, aka Music Production Creativity Wizard, and I help aspiring producers like you make the music you've always known you're capable of. 

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I KNOW WHAT IT FEELS LIKE. FOR OVER A DECADE ALL I WANTED TO DO WAS TO MAKE THE MUSIC THAT I WANTED TO. IT WAS SO HARD, AND SEEMED IMPOSSIBLE, LIKE THERE WAS SOME SORT OF HIDDEN TRICK I WASN’T SEEING.

Everyone else could seem to do it, why couldn’t I?  That sinking feeling of listening back to my track the day after spending hours at my computer thinking “THIS IS THE ONE” and then it sounding, well, shit. Flat, lifeless, boring, not doing what I wanted it to do,  and don’t even get me started on the mix. Instead of having fun making music, releasing records and playing shows I was banging my head against the desk with crippling anxiety, constantly doubting myself and feeling like a total failure. Day after day, year after year.

After years (literally, the best part of 10 years) of having a small level of success (mostly when I worked with others, which just further helped me to feel inferior) I decided I needed some help.  Clearly doing the same things over and over again and wasn’t working. So I had to change. I got mentored and completed years of research on becoming a better artist through creative process, and I was hooked.

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IN THE 10 YEARS BEFORE SHIFTING MY MINDSET AND PROCESS, I’D MADE MAYBE 10 PIECES OF MUSIC I WAS REMOTELY HAPPY WITH. IN THE 6 MONTHS AFTER LEARNING THE RIGHT TOOLS I FINISHED 120 PIECES OF MUSIC.

I started to believe in myself. I realised that what makes a good musician, is not someone that has all the best gear, has watched all the Youtube tutorials (sound familiar?) or has that hidden little secret trick. Turns out, I had been looking in the wrong places. The breakthrough was that making music is all about process. PROCESS WAS THE MISSING LINK.

I decided that I had to share this very important discovery and unique approach this with the world and help others who have struggled just like I did. I thought to myself - “If someone had taught me this process and framework that I use everyday now with my clients when I couldn't make any progress, I would be so much further along right now with my music it would be crazy to imagine. And now it is saving my clients years of wasted time and potential.”

So let’s talk. I’ve been told I’m great at asking the big questions and pulling people up on their shit to get them to be the best that they can be. Let’s get you out of that dungeon of despair and soon you’ll be planning your next releases launch party! 


MORE ABOUT SAM FOR THE RECORD

Sam Morgan is a drummer, percussionist, producer, DJ, sound designer, mixing engineer. Along with all that he's totally obsessed with how people and the universe works. That’s asking the big questions and pulling people up on their shit to get them to be the best that they can be.